One of the main fashion retail chain in Brazil.
Revenue close to R$ 4 Bi with more than 150 stores.
Family business with members occupying key positions in the company.
In the last 2 years the company has invested in changing its image and positioning (Consulting, marketing, investments in stores).
Expenses increased at a rate greater than revenue growth.
Inventory levels were very high due to lack of management and the slowdown in the economy.
Operational strategic diagnosis.
Corporate OBZ, stores and CDs.
Implementation of a matrix control of expenses.
Structuring an Indirect Purchase Center.
Structuring the Supply Chain area.